Archive for November, 2008

Why do CRM projects fail more often than PRM projects?

November 23, 2008

Most CRM projects fail at the first hurdle due to a lack of definition and clear strategy. One of the most well known CRM systems is even known in the industry as ‘the most sold and least implemented CRM software’!
PRM does not have nearly the same failure rates that CRM has seen. This is because [...]

Follow the Channel Sales Blog on Twitter

November 3, 2008

Have you discovered Twitter yet? Using Twitter you can send out messages to groups of friends, or even to the general public, from a website, mobile phone or Instant Messaging client.
Every time you post a new message, which must be less than 140 characters long, that message is relayed to all of the people in [...]